The best arcade games engaged players in less than two minutes. If not, there were plenty of other games in the arcade. For mobile games today, early engagement is just as important. Games used to cost $.25 per play. Now, nearly all are free to play. An average game room used to hold […]
Zynga’s most successful games are built around a solid and repeatable core loop. Leaving nothing to chance, they hold the players hand step-by-step through the tutorial. Zynga teaches players how to play, and how they want them to play. And to […]
It’s the single most important part of a video game. The engine to which the rest of a game is built around. So central to a game, the core loop is how players will describe a game to friends.
The core game loop is a base action or series of actions that are repeated over and over […]
We all know what it feels like to be so immersed in a game that you “zone out” from your surroundings. This condition of high level engagement is a state of focus, concentration and immersion.
Heather O’Brien and Elaine Toms defines the engagement process to consist of four distinct stages:
*point of engagement
*period of […]